On Cue

Drawing Points of Connection

Martian Arts partnered with venture firm Cueball to create a visual identity for On Cue, an invitation-only, day-long festival of ideas. Now a decade in, On Cue draws extraordinary leaders and thinkers together for a day of connectivity and inspiration in the belief that

“By realizing human potential, things become faster, better, or just more beautiful and so the world gets a little bit better.”

Using Cueball’s mission to connect as a prompt, we developed a creative direction to keep the day lively, and a visual language that carries across On Cue’s physical and digital spaces. We’ve helped bring the gathering to life since its start, offering a fresh approach with every edition.